Saturday, December 17, 2011

Coca-Cola To Minimize Plastics Use



In an effort to minimize the usage of plastics, The Coca-Cola Company has joined with the three biotechnology companies to commercially build up 100% plant-based plastic bottles made from renewable sources.
The new bio-based plastic bottles will be a breakthrough in the first-generation PlantBottle packaging, which was initiated in 2009 and which was the only fully recyclable PET bottle made with up to 30% plant-based material called MEG (mono-ethylene glycol). The remaining 70% was made from PTA (purified terephthalic acid).
At that time, Coca-Cola had distributed more than 10 billion plastic bottles in 20 countries all over the world. Now, with the support of the three industry leaders of Virent, Gevo and Avantium, the remaining 70% will also be substituted with plant-based materials.
Though the financial terms of the deal were not disclosed, Coca-Cola expects to open its first full-scale commercial plant by early 2015.


Smart Move indeed !

Wednesday, December 07, 2011

Most Expensive Bottle Packaging ?



Velho Barreiro, the Brazilian rum brand of Indústria de Aguardente Tatuzinho, enters the group of the world’s most expensive drinks. The Velho Barreiro Diamond is bottled in a packaging produced by French glass manufacturer Saverglass, with a frame made of silver and gold and studded by 211 diamonds and a 0.7 carat diamond in the centre of the bottle. In all, “there are 7, 3 carats of pure crystalline”.

Any guess ? who will the customers ?

Friday, September 30, 2011

Innovative Indeed !



Now in its 23rd year, the DuPont Awards for Packaging Innovation is the industry's longest-running, global, independently judged celebration of innovation and collaboration throughout the value chain. Each year an esteemed panel awards diamond, gold or silver honors based on "excellence" in one or all of three categories: Innovation; Sustainability; and Cost/Waste Reduction.

Saturday, August 06, 2011

Enjoy Pepsi with QR


PEPSI has done it. Congrats !
Packaging is a logical fit for QR codes. Right now when you pick an item off the supermarket shelf, the only information you have to make a buying decision is based on what is included on the product label. Imagine if you could just whip out your camera phone, take a picture of the QR code and be instantly taken to a web site that contains more information on the product. There you could be presented with recipe ideas, preparation and serving tips, instructional photos and videos, and other product benefits. The ideas are endless. ENJOY !

All Natural !

Made from all natural ingredients - you can taste the difference! The healthy milk fats make our yogurt rich and creamy. It is a DHA Omega-3 product, so not only will it make your taste buds dance, but it also supports healthy brain, eye, and nervous system development. The flavoured yogurt contains only real fruit and fruit juices, and has no artificial flavours, sweeteners or preservatives.