PEPSI has done it. Congrats !
Packaging is a logical fit for QR codes. Right now when you pick an item off the supermarket shelf, the only information you have to make a buying decision is based on what is included on the product label. Imagine if you could just whip out your camera phone, take a picture of the QR code and be instantly taken to a web site that contains more information on the product. There you could be presented with recipe ideas, preparation and serving tips, instructional photos and videos, and other product benefits. The ideas are endless. ENJOY !
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